Summer Selling Starts in January

It’s hard to believe, but selling your home by summer 2013 can mean starting at the beginning of the new year. Starting preparations in January helps create an easy and smooth selling experience so you can focus on the next step. On average, it takes about 4 to 6 weeks to get your home ready to go on the market. That might include two to four weeks for minor repairs and freshening to get top value, and another two weeks for our marketing team in the M Media Truck to capture the story of your home and create all of the amazing materials to show your home to its best advantage. Professional staging needs to be squeezed in there too.

That means your home would be ready for the market in February or early March, which is an ideal time to start marketing a home in Portland. Buyers are usually waiting eagerly for new listings in the late winter and early spring. Sellers who wait until May or June to list their homes have a lot more competition in the marketplace, which can sometimes mean a lower sales price.

Based on the average days on market for homes in Portland, your home could receive an offer in two to six weeks, depending on a variety of factors. That gets us into April. The transaction could close by May, and you would be ready to move on to the next step by June.

Starting in January allows you to take the time you need to sell and prepare for what comes after. Let’s strategieze about the best timing and how to sell your home in 2013.

About the Author | Laurie Sonnenfeld

A green and progressive realtor, specializing in homes with character in Portland's close-in neighborhoods. I've helped home sellers and buyers in Portland neighborhoods for 25 years. Tune in on Fridays for my folk music radio show, Movin' On on KBOO, 90.7fm or www.kboo.fm. I also love Jazz, blues, some rock, soul, and Afro-Cuban music. I have fun doing the booking for an amazing Latin Jazz and Salsa band, www.Pa'lantepdx.com. I enjoy living a green lifestyle as much as possible, in harmony with and appreciation of nature. My companion animals are a delightful and important part of my family.